15 mega brands, 11 strategic partners to offer rare educational experience, exclusive deals at Xposure 2024


SHARJAH: The 8th annual Xposure International Photography Festival (Xposure 2024), organised by the Sharjah Government Media Bureau (SGMB), is gearing up to host a world-class trade show. It will feature 15 mega brands showcasing the latest technologies, along with exclusive deals, and 11 strategic partners to offer a unique educational experience for both seasoned and emerging photography professionals, as well as hobbyists.

The weeklong event taking place in Expo Centre Sharjah from 28th February to 5th March, will offer a one-of-a-kind opportunity to get acquainted with the latest hardware and software that is shaping the future of photography, film and other mediums of visual storytelling. The festival will witness the participation of industry-leading sponsors, trade exhibitors, and cultural and business entities that have created vibrant platforms for learning, networking and community building.

The trade exhibition floor at Xposure 2024 will feature an impressive array of leading brands in the indust
ry including Godox, Garage Studio, IDN GULF DMCC, Grand Stores, Future Art Broadcast Trading, MBUZZ Technologies, Advanced Media, and Hyper Jump Productions. Alongside displaying their cutting-edge products, these industry giants will also engage participants with enticing promotions, exclusive demonstrations, and activities.

Photography brand Leica will provide a prolific gallery showcase, and an exclusive Stage X session with Karin Kaufmann, Art Director of Leica Galleries International.

Fuji Film will entice participants with a fully equipped portrait studio and daily workshops on their exclusive stage offering hands-on learning opportunities for all; while Nikon’s stand will have product displays, a photo gallery, a fully equipped studio, and their pop-up educational facility, the ‘Nikon School’.

Featuring a continuous light system, a podcast studio and livestreaming, IbrandConnect is set to once again be a great attraction. Canon and Samsung return with cutting-edge workshops and will also sponsor sev
eral major categories of the Xposure Awards.

The UAE’s largest bookstore, Kinokuniya, will bring an incredible selection of books and book-signing activities to the festival.

As one of Xposure’s event partners, Adobe will lead the ‘Adobe Labs Masterclass Series’ upskilling attendees in film and post-production. The brand will also offer an immersive product display stand, allowing participants to learn more about the cutting-edge world of digital creativity.

With 90 solo and group exhibitions displaying 2,500 prints from over 400 renowned photographers, 66 workshops, 45 talks, 15 focus groups, and 50 professional portfolio reviews from over 150 of the world’s greatest visual storytellers, Xposure 2024 promises an immersive exploration of photography and other visual mediums.

Source: Emirates News Agency

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