Dubai:Etisalat money, the UAE's first digital payment service licensed by the Central Bank of the UAE, and OGold, a Shariah-compliant gold and silver-backed app, have announced a partnership at the Dubai FinTech Summit 2026, hosted by the Dubai International Financial Centre (DIFC).
According to Wam, the partnership aims to increase access to financial solutions based on gold and silver by integrating financial super-apps with technology-driven precious metals services. This initiative will enable more UAE residents to engage in the buying and selling of precious metals as part of their wealth creation strategies.
The collaboration will allow etisalat money customers to manage gold and silver transactions starting from AED 1 through a digital platform, offering 24/7 access. All holdings will be backed by physical precious metals stored in insured vaults. Customers can earn variable annual returns on their holdings through a Shariah-compliant earnings feature, subject to terms and conditions.
Customers will also have the option to redeem their holdings for physical precious metals from brands like SAM, Emirates Gold, PAMP, and Auriz. This provides the flexibility of digital ownership and the tangible value of physical assets.
Melike Kara Tanrikulu, CEO of etisalat money, emphasized the importance of financial inclusion and providing practical opportunities for users to invest and grow their wealth in a familiar digital environment. Bandar Alothman, Founder of OGold, highlighted the role of technology in making gold and silver ownership more accessible and practical for everyday consumers.
The partnership aligns with the UAE's vision for financial innovation and digital economy growth, supporting national goals like the We the UAE 2031 vision and the UAE Digital Economy Strategy, which aims to double the digital economy's GDP contribution by 2032.